When the mandatory Facebook Timeline format was announced this winter, Facebook purists filed their doom-and-gloom status updates bemoaning its implementation. But now that it’s here, it’s not so bad, right? Aside from the fact it makes it easy to look back at ones mistakes (Maybe you shouldn’t have posted that gushy update about the dude who is now your ex), it’s actually pretty snazzy lookin.

But, as Mashable points out this week, the one group who isn’t invited to the Timeline party:  Pages.

To show us what a Timeline might be able to do for a brand, Mashable created a mock-up, and used Burberry as an example. It’s actually quite cool, and looks surprisingly editorial — a plus for that kind of luxury brand.

To check out the video and see it in action, click here and weigh in with what you think.

Tags: Burberry, Facebook, Facebook Timeline, Mashable