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Behind the Scenes: Corners4 Lifestyle Shoot

Create Blueprint worked with our client Corners4 to develop a series of promotional imagery for the brand. We explored early Fall themes within which to highlight the product: back to school, technology, an art gallery, time spent with friends. The shoot series focused on new colors, shapes, a change in thematic backdrops to communicate a transition away from summer lifestyle.

Here we have shared some behind the scenes shots and an overall sampling of the vibe of the shoot. Despite a one-day shoot, we were able to switch up the locations; from high-end swanky condo lobby; to art gallery; to hip restaurant. The final result was a diversity in content and a visual narrative, which released publicly over time allows brand content to feel connected within an overall storyline. All photos by bfresh productions.

Besides fresh new content, RED Corners are brand new this Summer and Fall! We had fun capturing the new hue in this inspired series…

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